WislaCode

Scalable Product Strategy for a Fintech Client

Developed a strategy for a financial technology product’s market entry and growth. Delivered a solution with the architecture, technology, and investment strategy. Created a roadmap for product development in the analysed markets.
Client’s Request and Our Solution

Fintech evolves rapidly with digital wallets, instant payments, new regulations, APIs, SDKs, and AI-driven fraud prevention. Our client, Verysell Group, needed clarity on where to invest, how to develop their product, and which technologies would provide a competitive advantage.

We conducted a comprehensive analysis. The research covered industry reports and regulatory changes across multiple regions. We identified growth bottlenecks and potential risks, assessed technological gaps in the client’s existing systems, and benchmarked competitors to determine best practices and pitfalls.

Final Results: What Did We Deliver?

  • A go-to-market and growth strategy aligned with industry trends.
  • A roadmap for building a flexible, API-driven fintech platform with advanced security features.
  • An investment roadmap with cost projections and key milestones.
  • A scalable system architecture designed for international expansion.

The final result was a fully developed, technically and financially robust strategy. Instead of just a presentation, the client received a clear and actionable product development plan based on market trends and constraints.

Let's get in touch and discuss your case

Let's start negotiating and develop your own unique project. Our team is ready for the most daring projects.

Defining the Core System Architecture

Often, fintech startups struggle with technical debt because they launch quickly but fail to build scalable systems.

We designed a scalable system architecture, defined AI integration, and identified solutions to reduce costs and accelerate time-to-market.

Suggested Key Architectural Solutions
  • Microservices instead of a monolith for better modularity and scalability.
  • Cloud HSM replacing SAM readers to enhance security and infrastructure flexibility.
  • API-first approach to ensure seamless integration with partners and banking services.
  • Comprehensive API framework with documentation and SDKs for easy integration into target customer infrastructures.
  • Event-driven architecture for more efficient processing.
  • AI-driven fraud detection and prevention to improve security.
Financial Model & Investment Plan

We developed a clear and structured roadmap that outlined the right timing for actions, projected costs, and expected business benefits at each stage.

Additionally, we conducted a thorough risk assessment to ensure financial stability throughout the transition. By identifying key investment points and optimising resource allocation, we maximised cost efficiency while minimising potential disruptions.

Customer Feedback

We collaborated with WislaCode on a product strategy development project and gave the highest marks for this contractor.

The WislaCode team delivered on time and with outstanding quality. I want to mention the team’s transparency while running the project – everything was trackable, visible and manageable. The team set up regular procedures, gathered customer feedback, and controlled timing and budgets. I can admit a desire to minimise customer costs while not compromising quality.

Consultants Viacheslav and Vasil made a current market and trend analysis and a proposal for further strategic and technical development of our product at a high professional level.

In some cases, the work exceeded our expectations as the contractor initiated improvements to achieve the best possible result, still considering our vision and agreeing on all the changes with us.

I recommend WislaCode as a reliable partner and look forward to continuing our collaboration on technological initiatives.

Mikhail Krasnov,

Executive Chairman at Verysell Group

Viacheslav Kostin
Viacheslav Kostin, CEO
20+ years of experience in managerial positions in IT and banking
Viacheslav Kostin, CEO
Previous roles: CEO in IT, Director of Strategy and Marketing in Banking, Curator of Holding Banks, Head of Products and Project Office.
Education: MBA for Executives at IMD (Switzerland), Leading Digital Business Transformation (IMD). Provides consulting in strategy and digital transformation.
Pahomov
Vasil Pahomov, CTO
20+ years of experience as a developer, analyst, and solutions architect
Vasil Pahomov, CTO
Designs resilient, high-load systems with multiple integrations for banks and financial institutions. Expertise in distributed storage and microservices architecture.
Get In Touch
Let's discuss your project's evolution.
Get In Touch
Let's discuss your project's evolution.
Scroll to Top